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Why Bamboo?

Our goals are twofold, to help protect our forests and to help clean up our oceans.


Every year, we lose on average 28 million hectares of forest globally. That equates to an area the size of a football pitch being lost every second. Even if these forests are re-planted, they can take hundreds of years to fully replenish.


The effects of such widespread deforestation are catastrophic for our planet. Indigenous populations and animals have seen their homes destroyed and ways of life changed forever. Such rapid deforestation is linked to soil erosion, flooding, desertification and climate change. Although reforestation measures are thankfully now more common, hardwood forests can take hundreds of years to fully replenish.


Bamboo offers a real alternative to hardwood trees and can help us to protect our embattled forests around the world.


Recognised by the FSC (Forest Stewardship Council) as a renewable resource, bamboo forests can be completely regrown in just a few years. Incredibly, some species of bamboo can grow up to 3 feet in a single day. As bamboo self generates from its own roots, there is no need for the use of potentially environmentally damaging pesticides.


Bamboo is truly an incredible natural resource. The diversity of high-quality products that we can produce from it is almost unparalleled.


More than 8 million tonnes of plastic are dumped into our oceans every year, which is having a well-documented devastating effect on marine wildlife. It is estimated that 1 billion plastic toothbrushes are thrown away in the US alone every single year. By substituting single use plastic products for their eco-friendlier bamboo alternatives, each and every one of us can have a positive effect on the environment.


Bamboo is used in many of our products and this originates in the bamboo forests of Eastern China’s Fujian province, where families have been farming sustainably for hundreds of years. These communities have become reliant on bamboo for both financial security and their children’s future. Sustainable farming, therefore, represents an important social and economic cornerstone of the region.


The need to promote sustainability within bamboo farming prompted China to form INBAR (The International Bamboo and Rattan Organisation) in 1997. INBAR, now comprised of 46 member states, is dedicated to promoting environmentally sustainable development within the context of bamboo and rattan farming throughout all of its member states.


Check out our ‘About Us’ section for details of our charitable work in supporting forest and ocean conservation projects worldwide.


Our products are constructed from Moso bamboo which is not considered a food source for pandas. Furthermore, pandas are only found in the wild in central China, far from the bamboo forests of Fujian in the east of the country.


From the farms to the factories where our products are made, we ensure that all workers are paid a fair wage in line with their province’s average salaries.


Our carefully selected bamboo products allow you to take meaningful steps toward reducing your ecological footprint.


Check out our ever-expanding list of products and join the bamboo revolution now!

Why Bamboo?: About
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